Closed captioning (CC) is the process of displaying text during your webinar or webcast to assist understanding and interpretation of what the presenter(s) is saying. It has been in use for decades in the world of television, but is not available for users of most webinar/webcast/online meeting technologies.
EventBuilder’s closed captioning at a glance
- Real time, streaming text of your webinar’s spoken dialogue (for all speakers). Captioning included in your archive recording.
- Created by humans for higher accuracy and empathy (example: noticing a change of speaker).
- Requires no downloads or software installation.
- Can be used in most secure and firewalled locations.
- Transcript and editable WebVTT file are available after the session.
What makes EventBuilder’s closed captioning different?
- Fully compliant: EventBuilder captioning services are compliant with Section 508 of the Rehabilitation Act and the Americans with Disabilities Act requirements.
- Human assisted: After evaluating options that provide the best accuracy, flexibility, and utility for our customers, EventBuilder chose to use human-assisted captioning through an industry-leading non-profit, National Captioning Institute.
- Improved results: Unlike systems that solely rely on technology speech-to-text translation, human-assisted captioning improves accuracy and empathy.
- Ongoing usefulness: EventBuilder also provides you a transcript and an industry-standard WebVTT file (which is fully editable by you, if you wish).
- Pay-per-use value: Only use captioning on the events when you need it.
Why used closed captioning on your webinar, webcast, or virtual class?
Closed captioning benefits more participants than just those with hearing impairment. It may also enhance understanding for participants who
- Learn better visually than aurally.
- Use English as a second language.
- Are attending your webinar while in a noisy or distracting environment.
- May not have familiarity with acronyms or industry lingo.
For webinar producers and presenters, captioning
- May mitigate misunderstanding caused by heavy accents.
- Provides a transcription after the webinar that may be repurposed into other useful communication assets (e.g., used for an FAQ document, blog post, worksheets or workbooks, etc).
Finally, many situations may have legal requirements to provide the type of accessibility that captioning provides. The National Association of the Deaf provides an excellent summation of these requirements. EventBuilder would also suggest conferring with your own counsel as well.
How does EventBuilder’s closed captioning work?
On event day, a professional from the National Captioning Institute will join your Skype for Business room approximately 15 minutes prior to the scheduled start time.
The event day contact – your producer or EventBuilder’s producer depending on whether or not you are using EventBuilder’s services — will confirm the captioner is able to hear the pre-conference and the start/stop queuing.
Then the captioner will listen for and respond to the following phrases inserted into your moderator’s script:
- Before starting the session’s stream, your captioner will be queued by saying: “We will be live in 3 – 2 – 1”
- To end captioning, your captioner will be queued by saying: “You may now disconnect”
What must attendees do to view captioning?
Attendees can choose whether or not to view captioning. The attendee console of EventBuilder’s Gateway includes a “CC” (Closed Captioning) icon in the lower right corner of the attendee’s viewing area.
What do I receive after the live session?
You will receive atranscript and the industry-standard WebVTT file two days after your session.
How do I order EventBuilder’s closed captioning?
For users of EventBuilder’s Gateway for Skype,
- Go to Advanced Options (lower left-hand navigation).
- Select Closed Captioning tab.
- Click “Order Closed Captioning.”
All other users should contact your EventBuilder program manager or sales representing to see how captioning can work for you.
What are the pricing and terms of using captioning?
Closed captioning is an add-on service that
- May be ordered on an event-by-event basis
- Is $300 for the first event-hour, $225 per event hour after that.
- Must be ordered a minimum of five (5) days prior (or rush fee will apply).
- May be canceled or rescheduled at no charge with more than 48 hours’ notice. (Cancelled or rescheduled events within 48 hours of the event will be charged in full)
What if I need to reschedule?
Reschedule your session as you normally would inside your Gateway. The captioning settings will be transferred to the new date/time.
The bottom line
Closed captioning is not just about following the law or even extending inclusiveness (both of which are awesome!)…it also has the potential to extend how you connect and communicate with your market and stakeholders by improving how much return you get on the (expensive) effort to provide content that informs and inspires.