Hosting a panel discussion using a video or web conferencing technology (e.g., Skype for Business, GoToWebinar) isn’t hard, but it is a little different. You know how we aren’t fans of the word webinar, and this is a good example of a communication use case where the most common paradigm of what a webinar is just isn’t useful.
Are you leaving money on the table because your webinars are still partying like it’s 1999?
Webinar is a portmanteau for “web seminar.” You probably knew that, but consider this:
NW Virtual Partners LLC (dba EventBuilder) has completed the acquisition of 1080 Group's assets and welcomes Roger Courville to the team as the Chief Content Officer.
After a recent webinar I got this fabulous question from Liam R.:
Webinars are a powerful addition to any content marketing strategy, and for good reason. One big problem for much of lead generation and pipeline advancement, however, is a tension between what audiences want and what your organization wants: they don’t want to be sold, but you’re not making a presentation just to hear yourself speak.