You won't have to have attended many web seminars to find one, if not most, are the equivalent of boring online slideshows. This isn't the fault of the medium...it's the fault of people.
Sheba McCants is the Outreach Programs Manager at National Coalition Against Domestic Violence (ncadv.org). Among the many things she juggles, she has recently taken their monthly webinars to the next level by implementing panel discussions.
In part one of this two-part post about source tracking we looked at the who, why, what, and a little bit of how to understand where your webinar registrants came from.
Organizations tend to get professional services assistance for one of two reasons: they can’t do something or they don’t want to. There are variations of those, of course (such as “we want a backup plan”).
Are you leaving money on the table because your webinars are still partying like it’s 1999?
“How do I engage an audience that I can’t see?”