EventBuilder webinar strategies blog

FAQ: How do I create a compelling webinar invitation?

June 28 2017 / by Roger Courville posted in Promotion, Web Seminar Promotion

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Today’s question comes in from Eduardo, and it’s a frequent question. Here you go, Eduardo.

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Five down-and-dirty (non-social media) tips for marketing your webinar or webcast

June 6 2012 / by Roger Courville posted in Promotion, Web Seminar Promotion

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Lose the fancy event title

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Aristotle’s advice on improving your registration forms

June 6 2011 / by Roger Courville posted in Business, Design, Promotion, Strategy, Web Seminar Promotion, web seminar promotion

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Guest post:  Donnie Bryant

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Webinar programs, meet Juliet Capulet

May 24 2011 / by Roger Courville posted in Promotion, Web Seminar Promotion, web seminar promotion

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That sound you keep hearing… you know, the one that keeps interrupting the conference call?

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The power of the one person webinar

April 28 2011 / by Roger Courville posted in Promotion, Web Seminar Promotion, web seminar promotion

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The following comes to us from 1080 Group learning strategist Katie Stroud.

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Another way to start late (and get by with it)...and one that doesn't work

March 26 2010 / by Roger Courville posted in Presentation Planning, presentation planning, Promotion, Strategy, Web Seminar Promotion, web seminar promotion

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Last year's research into online presentation best practices shows that people hate it when you start a webinar late.

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Q&A: How many webinar invitations is too many?

March 18 2010 / by Roger Courville posted in Ask, ask, Business, Delivery, Promotion, Strategy, Web Seminar Promotion

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David asks a fair question in response to this post about how many webinar reminders is too many.  Because invitations and reminders a different beasts in a couple important aspects, I'm copying his question to a new post and tackling it separately.

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Q&A: Can you overdo webinar reminders?

February 11 2010 / by Roger Courville posted in Ask, ask, Promotion, Strategy, Web Seminar Promotion, web seminar promotion

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In a recent webinar, Simon D. asked, "Can you overdo reminders?"

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Curious about how to promote and deliver effective webinars?

February 2 2010 / by Roger Courville posted in Content, Delivery, Design, Presentation Planning, presentation planning, Promotion, Strategy, Web Seminar Promotion, web seminar promotion

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1080 Group has partnered with my friend Bob Hanson at QLM Marketing to conduct an independent study on the success factors for webinars.

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Tip: knowing your audience better

January 18 2010 / by Roger Courville posted in Content, Delivery, Presentation Planning, presentation planning, Strategy, Web Seminar Promotion

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In a recent webinar I was touching on the value of tapping into the audience's own motivations to have your best shot at getting them to respond to an invitation, and Roger H. asked a good next-level question:

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