Event Smarts

Building Better Webinars and Virtual Events

Karen Mares

Karen is an Event Producer and the Content Creator here at EventBuilder, writing blogs, website and email copy, knowledge base articles, whitepapers, and more. When not word nerding, she enjoys hiking, reading, singing, wine, true crime podcasts, and getting lost down interesting internet rabbit holes. Despite her (in)famous name, she promises she won't ask to speak to your manager.

Recent Articles

Getting Started with Virtual Event and Webinar Program Management

by Karen Mares posted in Virtual Event Management Services, webinars, virtual events

Getting Started with Virtual Event and Webinar Program Management

While it's true that in-person events are ramping back up, virtual and hybrid events aren't going away. They've become a vital part of the events landscape and are still on track to continue their growth. According to recent research conducted by Vimeo, 72% of survey respondents indicated they plan to attend at least the same number of online events as they did during lockdown.

Maintaining on-going strategy, technical management, and delivering a consistent brand experience for your attendees while developing high-quality content consistently is daunting. Is it time to consider hiring a virtual event program services provider? Learn the essential elements to effective program management and how EventBuilder helps create and design managed programs, from first contact to implementation and beyond.

Get to Know EventBuilder

by Karen Mares posted in webinars, Industry, virtual events

Get to Know EventBuilder

EventBuilder was given a new lease on life in 2016, when our all-female C-suite purchased the brand and assumed leadership. Since then, they have dedicated themselves to building the company on three important values:

  1. People first
  2. Compassion
  3. Integrity 

EventBuilder's leadership very intentionally engages with employees, the very core of the company, to help shape EventBuilder's identity and culture around those important core values. We are all incredibly proud of who we are and what we've built. We'd love to invite you to get to know us a little better!

Fresh Virtual Event Ideas For 2022

by Karen Mares posted in webinars, virtual events

Fresh Virtual Event Ideas For 2022

In-person events are starting to pick back up as we venture further into 2022, but never fear! Virtual events are still very much a thing. 

Since competition for attendees has tightened further, virtual event organizers need to get creative to stay on top of their game. As we head into the latter half of 2022, we're looking at some innovative virtual events ideas to help you get those eyeballs on your content!

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