Event Smarts

Building Better Webinars and Virtual Events

Karen Mares

Karen is an Event Producer and the Content Creator here at EventBuilder. She's also a wife, mom, singer, and history nerd.

Recent Articles

How to Create a Webinar That Doesn't Suck

by Karen Mares posted in Presentation Planning, webinars

How to Create a Webinar That Doesn't Suck

Exciting news! We're partnering with OMH Creative Storied Teams to bring you a webinar to teach you how to create webinars (that don't suck). EventBuilder CEO Lauren Meyer and OMH Creative/Storied Teams CEO Aaron J. Jacobs are joining forces to share their best tactics and techniques to take your webinars from bland to brilliant, coming on May 20th, 2021, at 9:00 am PT. We're giving you a sneak peek at what you'll get from attending.


How to Add Security to Teams Live Event

by Karen Mares posted in Microsoft Teams live events, How to

How to Add Security to Teams Live Event

Teams Live Event is a perfect fit for larger, one-to-many broadcast events you would like to offer publicly. The problem? Publicly offered Teams Live Events don't have integrated security options available to help keep your event safe from "Zoom Bombers." If you want to keep the crashers out, you can add security with our software. The bonus? You'll capture registration and attendance data as well. Win-win.


Source Tracking 101: Effective Event Marketing Tools

by Karen Mares posted in tools and tips

Source Tracking 101: Effective Event Marketing Tools

A simple but powerful tool in EventBuilder's software, source tracking helps organizers collect and analyze data regarding their virtual event marketing initiatives. But how does it work, exactly? What are the benefits of using it? Let's find out:


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