Event Smarts

Building Better Webinars and Virtual Events

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Source Tracking 101: Effective Event Marketing Tools

by Karen Mares posted in tools and tips

Source Tracking 101: Effective Event Marketing Tools

A simple but powerful tool in EventBuilder's software, source tracking helps organizers collect and analyze data regarding their virtual event marketing initiatives. But how does it work, exactly? What are the benefits of using it? Let's find out:


Virtual Event Management Roles and Responsibilities

by Karen Mares posted in tools and tips, virtual events

Virtual Event Management Roles and Responsibilities

Staffing your virtual events and webinars takes some planning. It's hard to plan when you aren't even sure what your event staff is supposed to be doing. We're here to break down the virtual event management roles and responsibilities, and help you develop an event staff training and implementation roadmap.


How Badly Do You Need a Webcam?

by Karen Mares posted in webinars, tools and tips

How Badly Do You Need a Webcam?

Webinars and other virtual events are now the norm, and most of us have been either producing or participating in them exclusively for a year. But as they've become a part of our everyday lives and digital exhaustion has set in, many presenters and attendees are asking themselves, "How badly do I need a webcam for this?"


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