Event Smarts

Building Better Webinars and Virtual Events

Karen Mares

Karen is an Event Producer and the Content Creator here at EventBuilder, writing blogs, website and email copy, knowledge base articles, whitepapers, and more. When not word nerding, she enjoys hiking, reading, singing, wine, true crime podcasts, and getting lost down interesting internet rabbit holes. Despite her (in)famous name, she promises she won't ask to speak to your manager.

Recent Articles

The Data You Need to Measure Virtual Event Success

by Karen Mares posted in tools and tips, virtual events

The Data You Need to Measure Virtual Event Success

How can you determine if your event was a success? The beauty of virtual events is the incredible amount of data they offer. They’re a golden opportunity to gather data and use it to determine overall event success. 

Let's take a look at the data, tools, and timing of measuring your virtual event success.


Global Accessibility Awareness Day: May 19

by Karen Mares posted in accessibility

Global Accessibility Awareness Day: May 19

May 19th is Global Accessibility Awareness Day. At EventBuilder, we consider implementing and making our products available to everyone a core value, not simply a strategic business decision. We've mentioned before how our commitment stems from personal experience, but on this special day, we wanted to share how impactful these basic supports can be.


How to Build a Comprehensive Event Strategy

by Karen Mares posted in How to, virtual events

How to Build a Comprehensive Event Strategy

It's hard to overstate just how valuable business events can be to your bottom-line, but with all the moving parts and details involved, it can get overwhelming quickly. A strategy will give you a guideline for staying on-task and on-goal as you go. Here's the low-down on building a comprehensive event strategy to make the most out of your efforts and ROI.



Content not found

Need a webinar producer?

You're the rockstar with a goal. We're the stage managers, backup band, lighting crew, roadies... you get the idea.

Learn about Webinar Program Management Services

Receive blog posts by email

Recent Posts