Karen Mares (she/her), Lead Content Creator

Karen Mares (she/her), Lead Content Creator

Karen is the Lead Content Creator at EventBuilder. She began writing B2B content in 2012, joining EventBuilder in 2019 where she embraced the challenge of creating a content library. She loves to learn, hike, drink wine, and laugh as often as possible.

Posts by Karen Mares (she/her), Lead Content Creator

How the 1988 Women's Business Ownership Act Empowered Entrepreneurs

How the Women's Business Ownership Act of 1988 Transformed Opportunity Did you know? Until 1974, women in the United Sta …

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3 min read
October 15, 2025

Virtual Event Management Roles and Responsibilities

Staffing your virtual events and webinars takes some planning to make sure your delivery is seamless. That said, it can …

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4 min read
October 13, 2025

10 Ideas for Panel Discussion-Style Webinars

Remote panel discussions are possible - they’re just a little different than what you may be used to in terms of webinar …

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3 min read
August 13, 2025

The Complete Guide to Virtual Event Security and Privacy

Virtual and hybrid events have unlocked huge opportunities to meet your business objectives: extending audience reach, r …

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7 min read
July 8, 2025

Advanced Security Measures For High-Stakes Virtual Events

You've locked in your essentials—unique join links, waiting rooms/lobbies, strong passwords, and (hopefully!) multi-fact …

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5 min read
July 7, 2025

Building Attendee Trust: Communicating Security Compliance Measures

You've done the work: created a well-planned virtual event security strategy, your platform is locked down with robust a …

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6 min read
July 3, 2025

You Don't Need 2 Event Platforms. You Need ONE, and the Right People

If your organization already pays for Microsoft 365, you likely already have Microsoft Teams. Are you also paying for Zo …

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7 min read
July 2, 2025

AI for Energy Growth: How Entergy Can Scale Strategic Storytelling

Powering More Than Electricity! Entergy’s mission to power life goes well beyond the grid. It means driving economic gro …

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2 min read
July 2, 2025